The blueprint for how to successfully deal with a bad product situation is out there, but some companies just refuse to deal with it. When tylenol had some poisoned capsules, it could have been devastating, but they aggresively and promptly dealt with the situation and not only have maintained market share but actually increased it. There is no excuse for guns that go boom. And for them to sit on their hands is unpardonable.
__________________
...my mistake, make that 4 coffins...
|