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The machining costs were way to high. The cost to produce was about the same as a 700. Remington could not sell the 788 at the price of the 700 due to ugly. The often quoted Remington dropped it cause they were embarrassed was not quite correct. They dropped it cause of money. However, they probably were embarrassed cause it was supposed to be a cheap rifle, and it was except for the machining costs.
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